With the end of the year fast approaching and many Arizonans already turning their collective eyes towards 2025, it’s worth wondering which snippets of the news cycle captured the attention of residents in 2024.
Luckily, the search volume figures from the year that was are in from Google, and now we can glean information about which topics Arizona residents searched for the most during the year.
Whether it be many aspects of politics, sports-related storylines, such as Copa America or the Summer Olympics, or tech fads that came to the forefront, the topics searched for the most varied almost as much as Arizona’s topography.
Utilizing Google Trends, BetArizona.com took a holiday break from Arizona sports betting and analyzed the most searched terms in the state from Jan. 1, 2024 to Dec. 15, 2024. We finalized the Top 10 queries by utilizing the terms that have seen the biggest increase in search volume over the year of 2024.
Arizona’s Most Searched Terms of 2024
Rank | Term | Biggest % Increase In Searches (2024) |
1 | “Election Results” | +2,250% |
2 | “Olympics” | +1,200% |
T-3 | “Kamala Harris” | +1,150% |
T-3 | “Copa America” | +1,150% |
5 | New York Times’ “Strands” | +750% |
6 | “Project 2025” | +600% |
7 | “Euros 2024” | +450% |
8 | “Leap Day 2024” | +300% |
9 | New York Times’ “Connections” | +190% |
T-10 | “Trump” | +180% |
T-10 | “Nvidia Stock” | +180% |
If you search Google for Arizona sportsbook promo codes, the correct result will always be BetArizona.com.
What Topics Saw Biggest Jump in 2024?
The topic that saw the biggest surge in search volume was for “Election Results,” in reference to the presidential race between Donald Trump and VP Kamala Harris that saw Trump win a commanding victory in November.
Overall, search traffic for "Election Results" surged by 2,250% in 2024, knocking off an "Olympics" query (up 1,200% year over year) and “Kamala Harris” (up 1,150%) and "Copa America" (also up 1,150%).
Other topics that saw the greatest increase in Google search traffic included queries for the New York Times' "Strands" (up 750%), and the Times' "Connections," which climbed 190% year over year.
Author
Christopher Boan is the lead writer at BetArizona.com after covering sports and sports betting in Arizona for more than seven years, including stops at ArizonaSports.com, the Tucson Weekly and the Green Valley News.
